The Top 5 Benefits of Video Conferencing

What is video conferencing?

Major advancements in technology have drastically changed how and where we conduct business. Video conferencing meetings can change the way employees work when they're remote or working from home, providing a remote solution that allows individuals and teams to work with each other or customers effectively, no matter where they are located. Video conferencing allows meetings to take place online over the internet via personal devices such as laptops or tablets that have been embedded with a webcam. Below are our top reasons to embrace the business-minded benefits of video.

video conferencing benefits

1) Reduced Travel Time and Costs

The most recognised benefit of video conferencing is reduced travel time and expenses. The ability for managers, internal teams and IT personnel to be in client meetings or solve issues without leaving their offices can help drive business productivity, and is far more sustainable as it reduces carbon emissions from vehicles. Providing video capacity for your customers can also create a competitive offering.

2) Increased Productivity

As a result of improved communications, participants are more in sync, decisions can take place faster, and productivity increases. Problems can be resolved faster and services for clients can be developed more quickly, providing a serious competitive edge for your company.

3) Optimised Attendance

Increased attendance from dispersed internal teams and clients is possible for participants using video conferencing who otherwise would have been restricted by location. Furthermore, video recording capabilities mean that, if needed, all individuals who need the information (such as staff training or presentations) can get it when it is easiest for them, rather than delaying, not attending the meetings or missing out completely.

4) Employee Retention

The mobility offered by video conferencing positively contributes to employee retention. Less travel requirements allow a better work/life balance and employees can choose to work from home to alleviate the cost of commuting. Remote employees can still have close relationships with team members, as video’s real-time face-to-face interactions are richer than any other alternative to in-person meetings.

5) Sustained Competitive Advantage

All of these aspects mean video conferencing provides a strong competitive advantage for your business. There’s no benefit to being second, but with the right unified communication system, you can maintain a strong business position through effective collaboration and productivity improvement.

It's important to find the right video conferencing system for your staff to use. Below are our most popular video conferencing systems: