We are very pleased to have been presented with a 'Green Apple Award' at the 'Environmental Best Practice 2017' presentation, held at The Houses of Parliament on the 6th of November. This is a huge achievement as a result of the work we have done in developing the MukGuard reusable overshoe, to reduce plastic waste in the construction and utilities industries.
"We think of it as the bag for life of the overshoe world"
There is shifting attitude to plastic in the UK. Since its introduction, the 5p bag charge has reduced the number of plastic bags washed up on UK beaches by a huge 40%. But single-use plastic is still being grossly over-relied on for plastic overshoes in numerous industries.
Utility engineers typically get through about 10 pairs of these every day, going in and out of customers’ houses - equating to 15kg of wasted plastic overshoes every year per person
Determined to find a greener solution, V12 developed MukGuard, an innovative reusable and washable overshoe. It’s been created as a safer and more sustainable alternative to plastic overshoes for professionals who regularly enter customers’ properties through the course of their work. Perfect for DIYers and gardeners as well, it fits perfectly over dirty boots and shoes to protect floors, prevent trip hazards and drive down waste.
Since its introduction to market in September 2016, MukGuard has prevented approximately 90 million plastic overshoes going into landfill. As its popularity grows, this figure will grow exponentially which is a fantastic achievement.
MukGuard has so far prevented approximately 90 million plastic overshoes going into landfill
Further to winning the award we have now become a Green World Ambassador, allowing us to represent our company and country in the Green World Awards 2018. In partnership with Green Earth Appeal and the UN Billion Trees project we will also be having 100 trees planted in our name over the next 12 months!
"From my perspective, it is a real privilege to have designed a product worthy of such a prestigious award. It is a great personal achievement to see the concepts that started life in my notebook, being used by people and to make their lives easier and help reduce impact on the environment."
- Adrian Bryant | V12 Lead Product Designer